Winnipeg Free Press

Winnipeg Free Press (Newspaper) - June 15, 1968, Winnipeg, Manitoba Winnipeg free press june 1968 13 business Molson plans Nam change Montreal up Molson breweries plans to change its name to Molson industries in with its diversification plans and the company has also planned is a broadening of the company corporate an increase in its authorized Capi Tal and an enlargement of its Board of the announcement said shareholders will be asked to approve the changes at a special meeting june 27 in connection with the annual the name change and enlargement of the Board will not take place until later this the company said brewing will continue to be a prime Molson breweries of Canada will be incorporated to supervise All brewing operations and Molson operates nine breweries across Canada and has a controlling interest in Sicks Ranier brew ing of Down under tour agents Here Vancouver up travel agents and four operators from new zealand and Australia will visit Canada in june As guests of the Canadian government travel Bureau and Canadian Pacific following a Vancouver seminar the visit will include a bus tour of the Rocky Mountain resort area with a Stopover at Banff a ranch Barbecue at Calgary stops at Niagara Falls and an optional tour of either the Laurentian mountains or Quebec Edmonton Northern expedition Edmonton group of Edmonton businessmen proposes to hold a world exposition on Northern development in this City within the next five Northern countries such As Sweden and the soviet Union would be invited to participate in the which would be similar in format to san Antonios current hemis a City official said the from a group headed by businessman Simon is the nucleus of a terrific the fair would run for a full probably in and would be sponsored jointly by the participating provincial and territorial governments in the Northwest and the City of de Peers said the fair would be a showcase of Northern development and it would form the basis of some Type of permanent Northern development Centre in sources said that if firm plans Are made for the it would set deadlines for completion of some municipal projects such As a rapid a sports Centre and a Trade and convention the aim would be to win Back through creation of extra business the Cost to the City of sponsoring the am sales show Rise retail sales of american motors corporation in the reached in an increase of 12 per Over sales of in the same month last it was the Best May sales figure in three years for american motors and the eighth consecutive month of sales increases Over the previous sales this year to june 1 totalled an 18 per cent increase Over the same period last year when cars were in american motors increased its sales from in 1967 to in May this semis buys Peerless Carbon do Bemis said it acquired the business and assets of Peerless Carbon and ribbon a manufacturer of Carbon papers and related products for an unannounced amount of Peerless Carbon will operate As a division of Bemis products Tran Canada a wholly owned Bemis subsidiary and will continue with present easy Touse computer talk White do a Tim sharing system that combines an easy Touse computer language and Telephone Access to a system 360 computer was announced by International business machines the new system called 360 Basic allows subscribers to communicate with the computer using a version of the Basic originally developed at Dartmouth consisting of Ordinary English and simple algebraic Manitoba potato Chip firm set up in 1960 now has sales exceeding million a year by Sheldon Bowles just As fast As women and children gobble Down potato chips and pop curls the snack Industry is moving to restock store shelves and develop new and More appealing earlier this year Manitoba s department of Industry and Commerce nominated Federated Fine foods the Only major potato Chip company that is wholly Canadian owned for an Export award and noted that annual sales Are now Well in excess of that an old figure said company presi Dent fast in a recent if you wanted to quote anything now you would have to in excess of under the name of Irish potato the company began production in Wink eight years ago and now ships Canadia made chips and pop curls into the midwestern United states Market and to although the snack food Industry is highly competitive and products have a Short shelf life Federated pulls its chips Back off store shelves for destruction eight weeks after stocking to insure the com Pany has managed to slice out an eve increasing share of the Market through rigid Quality control and constant Contact with says the Irish company was set up by potato growers in the Winkler area to provide a Market for their needing an injection of capital and food marketing knowhow the growers paid a Call on then general manager of inter provincial to see if inter provincial was interested in acquiring a chunk of the business and possibly boxing the chips under the inter provincial Brand inter provincial decided they we rent interested but their enterprising already owned part of the Altona radio station and was later Toi Purchase a share of crw Jack Smith checks Over a Load of potatoes entering in Winnipeg had different ideas than the with the full approval of inter provincial m fast moved into the snack food business As partial owner and with his son fast at the Helm As general Mana Ger fast remained at inter provincial until two months ago when the rapid expansion of Federated Fine foods forced him to end his 21year association with in Ter provincial and move into Federated As full time pres it just want economical to continue working out of Winkler so we purchased this building a modern factory and warehouse at 1761 Wellington James and consolidated All of our operations under one said previous to the move into the new Wellington Avenue factory the firm had bought the Hunter potato Chip company and with old dutch As the leading Brand also markets under the Irish and Hunter labels As Well As supplying for a major supermarkets Pri vate Brand our biggest mistake was starting so in this business you have to be Large and give Good service and Quality to we should never have started in we should have started right Here in this Plant from the said at the moment the firm is considering doubling the size of the Plant and Ware to feed the Chip line which devours More than a freight Carload of potatoes a the firm has four growers under contract to Supply potatoes two of the growers Are also shareholders in the company which last for 10 months of the during the other two months the Plant is supplied with California to be successful the snack manufacturer has to stay on top of the Market con stantly in touch with Cusp Tomer and retail store re said As Well As sudden spurts of Price cutting the Industry is subject to fast in april a new Chip flavor Federated Fine foods president fast shows a visitor the potato Chip production line called Salt and vinegar hit the Market and has now edged Plain Chip As the company number one they Arent exported to the Ameri cans dont put vinegar on French explained they use Ketchup to distribute their products the company has its own distribution system for the dutch maid Label and distributes the Hunters Label through food brokers while the Irish Label has an exclusive they All compete against each noted general manager it is Good for in the Export Market fast said that Only the pop curl was sent into the while the full line of snack items was sent to Bermuda orders Are shipped by truck to Toronto and then by air Canada air photos by Gerry Cairns before packing Burnt chips Are removed following automated weighing and packaging chips Are boxed pop curls in bulk await shipment from Plant proposed tartan brewery would bring Winnipeg total Winnipeg is unique in North America brewing it is the Only City on this continent that can boast of six operating breweries seven if you include the miniature Pilot project brewery run on the fifth floor of the Grain Exchange building in the National head quarters of the brewing and malting Barley research Institute of should Manitoba newest Brand of set up a Plant in the number of major operating breweries would be boosted to seven and with Manitoban apparently giving the new Brand an enthusiastic reception it seems Likely that the tartan Brand will soon be brewed in at present All the tartan Beer consumed by Manitoban is shipped into the province from British columbian tartan brewing Plant at Prince tartan president Ben has indicated that while Manitoba will Likely get a new million Winni Peg might lose out to the Interlake even if Winnipeg should miss the Chance to have operating breweries Winnipeg Gers still stand to Benefit from tartans presence on the Mani Toba brewing once a Plant is set up in or Gunter has prom ised to take on the existing breweries in an fallout Price the which from april 1966 to March 1967 sold Gallons of Beer in the province with a total value of close to had its beginnings Here in the 1840s Long before Manitoba was a or Winnipeg a even before in the Early brewery workers were mentioned As among the 60 Hudson Bay company ser vants working at lower fort 750 Manitoban with a total payroll of Are employed directly by breweries and thousands restaurant and hotel employees and workers in and Box factories All earn part of their income from the Beer making the goods and services bought annually by the Manitoba brew ing Industry is valued at roughly covering the Cost of malting Cereal equipment maintenance fuel and the annual Bill for materials used in the production of Beer in including Barley and other runs to million with returnable and non returnable bottles and Packa Ging material costing an additional million and electricity and freight and cart age paid to Independent carriers coming to Well Over million a Brewers also contribute heavily to government coffers on the provincial and Munici pal in 1966 the total Bill came to million to the Federal government for sales excise tax and Brewers licenses to the prov Ince for Brewers truck licences and supplementary licences fees and to the municipal government in business and property the Royal commission on the liquor traffic in Canada tabled its report in 1895 showing that four years in the capital invested in brewing and distilling in Manitoba was this figure would now total in the 1880s and 1890s a Survey of drinking habits canadians showed that 78 per cent drank three per cent preferred wine while 19 per cent stuck to by the 1950s this had changed to 31 per cent six per cent wine and 63 per cent in 1967 people across the country spent billion on wine and spirits and 50 per cent of this amount went Back to various governments for and the province ranks fourth the 10 Canadian prov inces in per capita consumption of Beer with a figure of Gallons consumption in on Tario and tops tie National per capita average Gallons with and Gallons statistics and economic facts about the Industry in Manitoba Are compiled by the Manitoba Brewers association which also keeps a Sharp Eye on freight rates and distribution procedure and carries out the Normal Trade function of the representing All local Brewer the Manitoba Brewers association operates a draught Beer sanitizing and servicing draught buying and maintaining bottles and other returnable items used by the and acting As a Liaison Between Brewers and the governments liquor control ;