Winnipeg Free Press

Winnipeg Free Press (Newspaper) - July 29, 1995, Winnipeg, Manitoba B4 Winnipeg free july 1995 copies Are flying out of Book stores Chicken soup stories a successful recipe by Valerie Takahama Orange county Register Hows this for an inspirational Story a California motivational speaker and his Friend get an idea for a Book heartwarming the Friend meditates an hour a Day until a Catchy title pops into his they get an agent and begin shopping the idea around to new York publishing More than 30 publishers turn them Down too they Are told but a Small Florida firm agrees to take a the Chicken soup for the soul phenomenon is at last Chicken soup has sold More than 2 million copies and has been on the new York times paperback Best Sellers list for an astounding 40 weeks much of that time As the 1 in the Coles Book store Chain says it has been one of their National top 10 nonfiction Trade paperbacks for More than a and sales in 1995 Are out stripping 1994 figures by almost two to in Coles Polo Park store counts the Little Book As one of its most popular we reorder it every says act ing manager Lara people Are interested in that sort of thing those new age the Book receives no prominent Dis play or advertising in the yet 10 to 15 copies Fly out of the store each Skoglund word of Mouth seems to be the As people ask for it by name and often Purchase it As a a a second has sold More than copies in less than three its 2 on the new York times list right behind the original Chicken the books Canadian Toron to based Thomas Allen and reports Canadian sales of More than copies of the original and copies of the we Haven done any advertising at says promotions manager Andrea it went like its a Success Story that astonishes even authors Mark Victor Hansen and Jack both of whom Are optimistic by nature and by were says at his Home in Costa we had publishers turn us Down and that Book is not going to and All of them the titles no its never fun to be but when someone says we what next says on the phone from but their Story gets even better the first collection recently won the coveted Abby award for 1995 from the Ameri can booksellers association As the Book members mos enjoyed it beat out Annie Proulx pulitzer prizewinning the shipping and other critically acclaimed and readers cant seem to get enough of the books motivational Sto like any publishing the Success of Chicken soup is due to a com plex combination of Good word Mouth enthusiastic readers who bought several copies to give As and booksellers who handhold it to theres also the Book a Hodge podge of easy thread such As a tearjerker about a woman who Hopes for a message from her late father but is visited instead by a vision of her departed or the Success Story of the girl who generated in sales of girl scout but the Chicken soup recipe also had a secret ingredient the Hustle and vision of Hansen and regulars on the motivational speakers circuit who each log scores of speaking engagements a Jack and Mark Are such excellent there Road and their Energy helped get the Book into themar says Gary co publish or of health the Deerfield company that brought out Chicken soup in the pair also came up with a unique bypass marketing strategy that got the Book sold at unconventional locations such As teachers lounges in Shell Gas station mini mortuaries and chiropractors and through firms such As skill which conducts seminars on Busi Ness it must have because health communications spent virtually no Money on it just became outrageously said Bill product manager with skill path in people would get Home and decide they wanted one for their but bookstores had never heard of they soon got the Chicken soup sold copies in its first six months and in the next six its Selling at a rate of copies a Jeff free press Coles employee Trevor Johnson holds copies of fast Selling but not everyone would prescribe Chicken i personally cant find much Solace in a Book like this because its upbeat Day from readers telling their own heart warming or inspirational and some of those stories will undoubtedly find their Way into the Hal dozen jul Tui Imu Menway into Cne Naua Ozen beyond the realm of my world of expert Chicken soup books on the include i Don t find it very ing Chicken soup for the soul save 10m co owner if fun Prince Reno inf two says Tom co owner of Goering Book Centre in and an Aba Board he Points out that books with Cando themes Are Staples in a declining econ say if you really try hard things will work theres no denying that the books feelgood message resonates strongly with its which is 85 per cent according to the the authors receive 50 to 100 letters every due out this with stories related to food and along with also planned Are a third a fourth Chicken soup for the grieving Chicken soup for the funny Bone and Chicken soup for the everybody got a Hansen All weve done is put a Frame around it called Chicken soup for the Chick in soup made you feel glad when you Felt and our Book hopefully does color Quality guarantee guaranteed to lost a q m 15 portrait sheets in approve order vol every pose on i color 1 yol order Only you vol leave with a priv custom proof with the poses you Subiel Lee of so 00 per payable when portraits Are Laken no limit on he number of advertised collections Pei family bul Only one advertised collection per your Choice of pose and additional poses Laken Lor optional portrait collection will no obligation to portrait sizes these area smarts have a permanent studio open every Day 10am 7 10am 10am Winnipeg South Dale mall Lakewood Northgate Mcphillips these area smarts have a permanent studio open 5 Days 10am 10am 6 Winnipeg Portage River East Henderson portrait cakes your face on an ice Cream cake i dutch 197 Osborne 4750623 vhf or fimm for special occasion or your summer always right Price at global audio 357 Ellice 9476811 Teg Laze your Bath tul regularly plus appliances up local Elizabeth Arden Salon at Polo Park would like to Welcome Jennie Fernandez to be a part of our team former clients Call Elizabeth Arden Salon 7882015 composer known for movie scores associated press los Angeles Miklos the Academy award winning com Poser of the score to Benhur and dozens of other died thurs Day of he was Rozsa died at Good Samaritan hed had a stroke earlier and had been on life support for about three friends and family members the composers Clas Wicall tinged film scores won him three for spellbound a double life and Benhur he also wrote Many orchestral and chamber born in Budapest in Rozsa was playing the violin at age he was educated in Paris and London and wrote a Ballet in his he began scoring films in and by the Early 1940s1 was working in his work was used in Many of the psychological dramas of the 40s and later in historical among his other works were Jungle Book so proudly we Hail double indemnity1 the lost weekend the strange love of Martha Ivers Madame Bovary the Asphalt Jungle Hoe Julius Caesar knights of the round table 1954 and lust for life Al the Golden voyage of sin bad 1973 and last 4741929 Coupon expires beginning sunday the Winnipeg free press along with will be awarding weekend passes to Selkirk Sun country Jam every Day until August simply Call the Winnipeg free press 9 contest line at Call in contest grand prize to Register your name and to identify the qx104 pm Sun country song of the Calls will be taken from 7 am11 pm winners will be declared daily and notified by Telephone and All winners names will appear in the Winnipeg free press after the if you entries May be dropped off Between 9 am2 pm daily at the free press building in the Sun country contest leave your phone Date and song of the Day to be Cream of the four front Row grandstand seats for the Sun country Jam use of a the Courtesy cd Library of you favorite country stars appearing at the will be charged per minute on their phone callers must be 18 years of age or older to Call or have Thair parents Call As often As you wish All Calls and entries received will be entered into the grand prize it 9 most popular musical Centennial concert Hall 813 tickets at ticketmaster or Call 7803333 Winnipeg free cd and ;