Winnipeg Free Press (Newspaper) - February 6, 2025, Winnipeg, Manitoba
TOP NEWS
A3 THURSDAY FEBRUARY 6, 2025 ● ASSOCIATE EDITOR, NEWS: STACEY THIDRICKSON 204-697-7292 ● CITY.DESK@FREEPRESS.MB.CA ● WINNIPEGFREEPRESS.COM
Province launches campaign to encourage local shopping in face of potential U.S. tariffs
Buy local, ‘put Manitoba pride first’
T
HE provincial government is ur-
ging consumers to close ranks
around homegrown producers
and has launched an advertising cam-
paign to encourage Manitobans to buy
local goods in the face of a potential
trade war with the U.S.
The “Support Manitoba. Buy Local”
campaign has been launched on digital
platforms and will expand to billboards
and radio ads over one month at a cost
of $140,000, Premier Wab Kinew said at
a news conference Wednesday.
“This is going to help amplify the
message that we need to shop local,”
Kinew said Wednesday, flanked by
members of his cabinet who simultan-
eously unfurled Winnipeg-produced
tote bags bearing the new advertising
slogan.
“While we are going to continue to
manage the relationship with the new
administration in the U.S., one thing
is for certain: buying local and sup-
porting local business in Manitoba, it
always makes sense.”
The campaign includes a website
(manitoba.ca/buylocal) that links to
made-in-Manitoba and made-in-Can-
ada products and businesses.
The campaign is being instituted
after a tumultuous weekend in which
U.S. President Donald Trump appeared
ready to implement 25 per cent tariffs
on all Canadian goods imported by the
U.S. The move was paused for at least
30 days on Monday afternoon, amid ne-
gotiations between Trump and Prime
Minister Justin Trudeau.
Kinew has joined other premiers to
present a unified front by pledging to
take retaliatory action should the tar-
iffs be imposed.
On Sunday, the premier directed
Manitoba Liquor and Lotteries, a Crown
corporation, to pull U.S.-made alcohol
from Liquor Marts, as of Tuesday, and
halt new orders. That moved was post-
poned after the tariffs were paused.
“Over the past week, it’s been maybe
a bit of whiplash in terms of ‘Are we
going? Are we not? What’s happening?’
But through it all, to see people come
together to rally around the flag, to put
Manitoba pride first and foremost has
been very, very encouraging,” Kinew
said.
He stressed it is important for the
province to diversify its economy and
find new trading partners. Consumer
spending on products from Manitoba,
or Canada, will help to develop busi-
nesses and jobs locally, he said.
Jesse Oberman, owner of Next Friend
Cider, spoke to reporters during the
campaign announcement. He said more
customers have been asking questions
about how and where his company’s
goods are produced.
“I think it’s great,” he said.
Michael Mikulak, executive direc-
tor of Food and Beverage Manitoba,
said tariffs could be the death blow for
many businesses in the food-service
sector, which suffered during and after
the COVID-19 pandemic. He endorsed
the government’s plea to shop local.
“The food and beverage sector in
Manitoba is massive. We are the lar-
gest manufacturing sector in the prov-
ince and we export globally,” Mikulak
said. “I think it’s time for Manitobans
to really rally around those things that
make life more special, make life more
delicious.”
Mikulak suggested people should
stock their fridges with Manitoba-made
food products before the NFL Super
Bowl set to take place Sunday between
the Kansas City Chiefs and Philadel-
phia Eagles.
Recent data from the Retail Coun-
cil of Canada suggests consumers had
been searching for Canadian-made
goods even before Trump was sworn in
Jan. 20.
A national poll of 2,510 people, con-
ducted during the holiday season, found
76 per cent of respondents preferred to
buy from retailers based in Canada,
while 72 per cent preferred Canadian
goods.
“The concept of buying local isn’t ne-
cessarily new,” said John Graham, the
organization’s Prairie director of gov-
ernment relations.
“A strong majority of Manitobans
are interested in supporting local, but
at the same time we know affordability
remains a significant concern for many
and so local and Canadian products still
have to compete on price and quality
and other factors that remain import-
ant to consumers.”
Graham said the provincial govern-
ment’s willingness to move quickly in
reaction to the tariff threat is a good
sign.
He stressed improving trade between
the provinces and “Trump-proofing”
the Manitoba economy should continue
to be a priority.
tyler.searle@freepress.mb.ca
TYLER SEARLE
MIKE DEAL / FREE PRESS
Michael Mikulak, executive director of Food and Beverage Manitoba, encouraged Manitobans to stock up on local goods ahead of Sunday’s NFL Super Bowl.
Get vaccinated for measles
as cases emerge: province
HEALTH Minister Uzoma Asagwara
encouraged people to get vaccinated
against measles — telling them the
jabs are safe and effective — after five
cases in southern Manitoba were linked
to an outbreak in Ontario.
A Winkler church and locations at
Health Sciences Centre and Children’s
Hospital were identified as potential
exposure sites visited by all or some
of the five people, who live in the same
household, on certain dates in January.
“It’s very, very important to note,
and I will say this to all Manitobans,
that vaccines are safe, vaccines are ef-
fective,” Asagwara said Wednesday, a
day after Manitoba confirmed its first
cases since 2019.
“It is so important, in a time where
we’ve seen disinformation and mis-
information rampant, that people talk
to their nurse practitioners, they talk
to their doctors, they talk to their pri-
mary care providers and get accurate,
science-based evidence, information to
take care of their health.”
Manitoba Health did not reveal the
vaccination status of the five people,
nor their ages, genders or community.
The highly contagious measles virus
spreads via airborne droplets as an in-
fected person breathes, coughs or sneez-
es. It causes a potentially life-threat-
ening disease that is generally more
severe in babies and young children.
Vaccination is the best defence for
children and adults, said Dr. Jared Bul-
lard, a professor who is section head of
pediatric infectious diseases at Chil-
dren’s Hospital.
Officials expected cases in Manitoba
due, in part, to outbreaks in Eastern
Canada.
“We also know that in Manitoba, the
rate of measles vaccination isn’t as
ideal as it could be,” Bullard said.
He said the COVID-19 pandemic
slowed uptake.
“In addition, we don’t see certain
childhood diseases for which we vac-
cinate much any more, so people don’t
have any living memory of it,” Bullard
said. “They don’t realize how serious
it can be, and so they don’t tend to ne-
cessarily get the vaccines to the same
degree that they used to.”
Manitoba has a voluntary two-dose
vaccine program for measles, mumps,
rubella and varicella (chickenpox)
for kids who are at least a year old. A
second dose is given when children are
four to six.
According to provincial records, 65.4
per cent of children who were seven
years old in 2023 received all recom-
mended doses of a measles vaccine,
down from 74.3 per cent in 2020 and
75.1 per cent in 2005.
By health region (where populations
vary), Prairie Mountain had the high-
est uptake (72.8 per cent) in 2023, while
Southern Health, which includes Wink-
ler, had the lowest (53.3 per cent). The
uptake within the Winnipeg Regional
Health Authority was 66.7 per cent.
For those aged 17 in 2023, more than
three-quarters (77.3 per cent) in Mani-
toba had full vaccine coverage. North-
ern Health ranked highest (95.7 per
cent) by region, and Winnipeg ranked
lowest (69.9 per cent). Southern Health’s
coverage in that age category was 79.7
per cent.
Nationally, 79.2 per cent of seven-
year-old children in 2021 were vaccin-
ated by that birthday, the federal gov-
ernment reported.
Bullard said the vast majority of vac-
cine hesitancy that he sees from par-
ents comes from a “good place.”
“They’re concerned about harms as-
sociated with vaccines, or they’ve seen
something online that they find very
concerning, so it’s really helpful to talk
through that in a comprehensive man-
ner,” he said.
Physicians use the best available evi-
dence about vaccine efficacy, and their
expertise to address concerns, Bullard
said.
He said the first vaccine dose at age
one is 95 per cent effective, while a
second dose at pre-school age increases
the efficacy to 99 per cent. There is no
antiviral treatment for measles.
Some people, Bullard noted, are not
interested in vaccination at all.
A 2021 federal survey asked 5,446
parents about vaccines. Of those who
said they were hesitant to vaccinate
their children, concern about side
effects, believing vaccines were not
necessary and a lack of confidence in
vaccine effectiveness were cited as the
most common reasons.
Religious or philosophical reasons
were cited in less than two per cent of
responses from vaccine-hesitant par-
ents in a similar survey in 2017.
The five Manitoba cases were linked
to contact with infected people while
travelling in Ontario. Manitoba Health
said they were asked to isolate.
Asagwara said contact tracing has
been completed.
“It’s a situation that we’re going to
pay very close attention to to make sure
that more communities here in Mani-
toba are safe,” they said.
The province said people may have
been exposed to measles at a Sunday
school and main service at Reinland
Mennonite Church in Winkler between
9:15 a.m. and 12:30 p.m. on Jan. 26.
People who were there were advised to
monitor for symptoms until Feb. 16.
Other potential exposure sites, all at
HSC’s campus on Jan. 31, were the first-
floor children’s laboratory and waiting
rooms of Clinic X and Clinic W (from
11:30 a.m. to 2 p.m.); Orange Bison Zone
Level 1 in and around Guildy’s Eatery
and adjacent corridors (from noon to 3
p.m.); and the fourth-floor cardiology
clinic and waiting room in Children’s
Hospital (from 1 p.m. to 4 p.m.).
People who were in those areas were
told to monitor for symptoms until Feb.
21.
Measles infects the respiratory tract.
Initial symptoms, which generally ap-
pear seven to 21 days after exposure,
may include a fever, runny nose, drows-
iness, irritability and red eyes. Small
white spots may appear inside the
mouth or throat.
A red blotchy rash appears days later
on the face and spreads down the body.
An infected person can spread the virus
from four days before the rash appears
until four days after, the province said.
The virus can lead to serious com-
plications such as encephalitis (brain
swelling), blindness and pneumonia.
Adults born before 1970, when there
were high levels of measles circulation,
are presumed to have natural immun-
ity.
Canada reported 146 cases in 2024,
mostly in Quebec, New Brunswick and
Ontario.
chris.kitching@freepress.mb.ca
CHRIS KITCHING
Possible sources
MANITOBA Health has identified the
following possible measles exposure sites
in connection with the five cases:
Reinland Mennonite Church in Winkler
(Sunday school and main service) between
9:15 a.m. and 12:30 p.m. on Jan. 26.
People who may have been exposed
should monitor for symptoms until Feb.
16.
Health Sciences Centre’s first-floor
children’s laboratory and waiting rooms in
Clinic X and Clinic W between 11:30 a.m.
and 2 p.m. on Jan. 31.
HSC’s Orange Bison Zone Level 1 in and
around Guildy’s Eatery and adjacent corri-
dors from noon to 3 p.m. on Jan. 31.
HSC’s fourth-floor cardiology clinic
and waiting room in Children’s Hospital
between 1 p.m. and 4 p.m. on Jan. 31.
People who may have been exposed at
the HSC locations were advised to watch
for symptoms until Feb. 21.
JOHN WOODS / THE CANADIAN PRESS FILES
Vaccination is the best defence for children and adults, said Dr. Jared Bullard, a professor and
section head of pediatric infectious diseases at Children’s Hospital.
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